Answer every product question before the cart gets abandoned.
Boris is an omnichannel AI agent - working across your website, Facebook and Instagram DMs - answering product, sizing and order questions instantly, right where DTC customers actually ask before they buy.
Where Boris helps
Boris is omnichannel by design - the same conversation happens whether a shopper asks on your website or messages you on Instagram, answered instantly and consistently either way.
Product questions, answered instantly
Sizing, materials and compatibility, answered from your actual product information - no abandoned carts to “think about it.”
Order questions, no ticket needed
Boris fields the repetitive order-status and returns questions that otherwise pile up in a support inbox.
DMs answered like the website
Instagram and Facebook are where DTC customers ask before they buy - Boris answers there with the same accuracy as on-site.
Consistent, every time
Every customer gets the same accurate, on-brand response, reducing returns caused by inconsistent information.
Real results from real Boris clients
Troo Healthcare's Boris contributed to a 69% year-on-year increase in online purchases.Troo Healthcare - E-commerce
Nutribl's Boris saved the team 400+ hours in five months, handling repetitive product and order questions across their website and social channels.Nutribl - Private Label
Two ways to get started
Launch
Live in minutes - ideal for smaller online stores testing what Boris can do with their product catalogue.
See Launch pricingManaged
For brands needing order-system integration, multiple product lines, omnichannel deployment, or support through seasonal campaign surges - built and managed with you.
See Managed pricingReady to stop losing customers to unanswered questions?
Boris is an omnichannel AI agent, built to answer every question the same way, wherever it's asked - one agent, one brand voice.