Catch the “I should join a gym” moment, at 10pm on a Sunday.
Boris is an omnichannel AI agent - working across your website, Facebook and Instagram - answering membership and class questions and capturing trial requests instantly, right where fitness brands already spend most of their time.
Where Boris helps
Boris is omnichannel by design - fitness brands live on Instagram, and Boris is trained once and answers consistently there, on Facebook, and on your website, in one brand voice.
Membership questions, answered any time
Pricing, contract terms and joining process get answered the moment someone's motivated to ask - not the next time reception is free.
Class schedules, without the back-and-forth
Boris gives instant, accurate class and availability information so members and prospects don't need to call and check.
Trial requests captured, not lost
Boris captures trial bookings and contact details automatically, so no enquiry evaporates overnight.
DMs treated like the front desk
Instagram and Facebook messages get the same fast, accurate answer as someone walking up to reception.
Proof
Instagram and Facebook DMs are increasingly where fitness brands are found and judged - a slow reply reads as a closed studio, even when you're open.
Two ways to get started
Launch
Live in minutes - ideal for independent studios and single-site gyms testing what Boris can do.
See Launch pricingManaged
For multi-location gyms and franchise groups needing agents tailored to each site's classes, trainers, pricing and omnichannel deployment.
See Managed pricingReady to stop losing sign-ups to unanswered DMs?
Boris is an omnichannel AI agent, built to answer every enquiry the same way, wherever it's asked - one agent, one brand voice.